Privacy Policy
Website Privacy Policy for Goodhaven Health PLLC
Effective Date: 1/1/2025
Last Updated: 3/6/2026
1. Introduction
Goodhaven Health (“we,” “us,” or “our”) is committed to protecting the privacy of our patients and website visitors. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website (https://goodhavenhealth.com) and outlines our practices regarding your Protected Health Information (PHI) and compliance with Google Ads and Google Analytics Terms of Service.
2. Information We Collect
We collect information in two ways: information you provide to us directly and information collected automatically through technology.
- Personal Information: Name, email address, phone number, and mailing address provided via contact forms or appointment requests.
- Health Information: Medical history, symptoms, or insurance information submitted through our secure patient intake forms.
- Usage Data: IP addresses, browser types, operating systems, and pages viewed on our site.
3. HIPAA & Protected Health Information (PHI)
As a healthcare provider, our handling of your medical records is governed by the Health Insurance Portability and Accountability Act (HIPAA).
- Notice of Privacy Practices: Your PHI is used only for Treatment, Payment, and Healthcare Operations (TPO). For a full description of your rights regarding your medical records, please see our formal [Link to HIPAA NPP PDF].
- Security: Any health data submitted via our website is transmitted through encrypted, HIPAA-compliant channels. We do not store PHI on public-facing web servers.
4. Google Analytics & Advertising
To improve our patient experience and reach those in need of our services, we utilize Google’s suite of tools.
Google Analytics
We use Google Analytics to monitor and analyze web traffic.
- Google Analytics uses cookies to track visitor behavior. This data is used to improve site functionality.
- The information collected is typically anonymous and does not identify you personally.
- You may opt-out by installing the Google Analytics Opt-out Browser Add-on.
Google Ads & Remarketing
We use Google Ads (formerly AdWords) to promote our clinic.
- Remarketing: We may use Google’s remarketing cookies to show our ads to you on third-party websites after you have visited our site.
- Compliance: In accordance with Google’s “Healthcare and Medicines” policy, we do not target ads based on sensitive health data or specific medical conditions.
- Opt-Out: You can manage your preferences or opt-out of personalized ads via the Google Ad Settings.
5. Cookies and Tracking Technologies
We use cookies to enhance your browsing experience. Cookies are small files placed on your device that help us remember your preferences. You can instruct your browser to refuse all cookies; however, some portions of our site may not function correctly if you do so.
6. How We Use and Share Your Data
We use your data to:
- Schedule and manage appointments.
- Respond to inquiries and provide customer support.
- Improve our website and marketing efforts.
We do not sell, rent, or lease your personal information to third parties. We only share data with trusted service providers who assist in our operations (e.g., website hosting, HIPAA-compliant email) and who are contractually bound to keep your information confidential.
7. Your Privacy Rights
Depending on your jurisdiction and status as a patient, you have the right to:
- Request a copy of the personal data we hold about you.
- Request corrections to inaccurate information.
- Request the deletion of non-medical personal data (subject to legal retention requirements).
8. Third-Party Links
Our website may contain links to external sites (e.g., insurance portals). We are not responsible for the privacy practices or content of these third-party websites.
9. Contact Us
If you have any questions regarding this Privacy Policy or your data, please reach out to us:
Goodhaven Health
62 Walnut Street, Floor 2
Wellesley, MA 02481
Phone: (857) 678-3901
Email: drwitt@goodhavenhealth.com